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Author Archives: Uri B

  1. Start with the why

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    In this video Simon Sinek argues persuasively that whilst most people lead with the clear things: ‘what’ and ‘how’, but to really make people interested we need to start with the fuzzy inspirational ‘why’.

     

  2. The Art of Logo Design

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    Watch this short video. We recommend!

    “A logo can’t express everything but it should express the thing that needs to be expressed.”